Product sales outpace inventory leading to backorders in Florida and Georgia markets
MIAMI, Oct. 7, 2009 — Conjure, the new premium spirit from Chris “Ludacris” Bridges, today announced that it is expediting shipment of additional product to distributors in the Florida and Georgia markets. Early sales have exhausted initial inventories creating backorders at on- and off-premise accounts. Conjure expects to have additional product in-market within the week.
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“Of course, we are thrilled about the momentum,” says Mr. Bridges. “Conjure is a fresh new spirit with a rich tradition. I’m glad to see people are enjoying it.”
Conjure Imports President Harry Kohlmann adds, “Sales at on- and off-premise accounts in both of our launch markets have exceeded our expectations. While we apologize for the backorders, we are glad to see the robust reception Conjure is receiving in the market and will expedite shipments to replenish inventories.”
About Conjure
Conjure is a collaboration between international superstar Chris “Ludacris” Bridges and famed cognac house Birkedal Hartmann, a producer of award-winning spirits since 1887. The company is based in Cognac, France with offices in Miami, Florida and Oslo, Norway. Conjure is made from the ugni blanc grape from blends that represent a variety of Cognac regions, including, among others, Grande Champagne, Petite Champagne, and Borderie. Conjure is a highly selective blend of thirty to forty eaux-de-vie, aged in Limousin oak barrels up to fifty years old. The combination of Conjure’s distinct blend and finely seasoned barrels provides an unparalleled complexity of smoothness, definition, and flavor. Conjure… Imagine the Possibilities.
About Chris “Ludacris” Bridges
Chris “Ludacris” Bridges is a celebrated recording artist, actor, entrepreneur, and philanthropist, as well as a connoisseur of fine spirits. Mr. Bridges has sold over 20 million albums with each release certified platinum or multi-platinum. To date, he has won three Grammy Awards and appeared in two Academy Award-winning films. In addition to his creative endeavors and business ventures, Mr. Bridges serves as Chairman and CEO of The Ludacris Foundation, an award-winning non-profit organization dedicated to helping young people achieve their dreams through the encouragement of “Principles of Success.”
About Birkedal Hartmann
For over a century, Birkedal Hartmann has been creating award-winning cognacs of exceptional quality and character. During this time the company has supplied its cognacs to Europe’s Royal Houses and become renowned throughout Europe and the world as a purveyor of fine wines and spirits. The company is based in Cognac, France and is led by fourth-generation wine and spirits producer Kim Birkedal Hartmann.
Contact:
Conjure Imports, LLC
Nino Serafini
+1 305 433 2943
http://www.conjurecognac.com
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