Homebuyers Shop the Market by Making Non-binding Offers Online
JACKSONVILLE, Fla., April 29, 2010 — N-Play(R), the real estate industry's first online offer and negotiation service for residential property listings, has launched in Atlanta, GA. The service provides a simple way for buyers to place non-binding, comprehensive and secure offers on any property listing within the market. RE/MAX(R) Greater Atlanta has added the service to its website http://www.atlantarealestate.net and N-Play(R) will introduce the service into at least 10 additional markets across the country within the year.
"We're excited to be the first company in our market to integrate this service," says Raymond Morris, President of RE/MAX(R) Greater Atlanta. "This allows buyers to place non-binding offers on any of the 100,000-plus Atlanta listings which will bring more buyers into the market and makes the buyers who are in the market more active. One of the biggest problems in our industry is transparency and N-Play(R) provides this to everyone without jeopardizing anyone's position. We believe it will help our sellers sell more quickly and at a higher price and buyers will pay only what the market will bear. N-Play(R) could revolutionize the whole residential real estate negotiating process."
Making an offer on a home is now as easy as clicking the "N-Play" button on a property listing. In fact, multiple buyers can make offers on a home and be ranked in real time against each other. Through listing agents, sellers can choose any offer at any time and provide feedback on contingencies such as closing costs, binder fees and financing information. The negotiations are all done online until an agreement-in-principle is reached. The parties then move forward into a binding purchasing agreement conducted in the normal course agents are accustomed to. For real estate agents this means reduced wasted time, higher close ratios and happier customers.
"Buying a home remains the only major purchase for a consumer that is not negotiated in advance of a legally binding written contract," said Mark Bloomfield, founder and CEO of N-Play(R). "N-Play(R) solves this problem. The barriers that stand between buyers and sellers are eliminated, yet the real estate agent stays involved at every step in the process. It's a win-win-win solution."
N-Play RE LLC
N-Play RE LLC was founded in 2007 by Florida businessman and entrepreneur Mark Bloomfield. He conceptualized a paradigm-shifting real estate web application that would completely change the way properties were bought and sold on the Internet. The company is implementing the service in several U.S. markets with plans to be in 10 markets by the end of 2010. More information and videos illustrating N-Play(R) are available at http://n-play.com.
RE/MAX(R) GREATER ATLANTA
RE/MAX(R) Greater Atlanta is one of the largest independent RE/MAX(R) franchises in the United States, with offices and a team of agents serving families across the metro Atlanta area. Check out http://www.atlantarealestate.net for more information.
Contact:
Kristi Bolton
N-Play RE LLC
904.680.1283
904.564.1023
http://www.n-play.com
Email
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