Facebook's New Hashtag Feature Allows Brands to Better Monitor and Engage with Real-Time Conversations, says Punch Communications

LONDON, June 21, 2013 /PRNewswire/ — Facebook's recently released hashtag feature, which began rolling out globally last week, provides brands with more opportunities to monitor relevant conversations in order to engage with audiences in real-time, says integrated SEO, PR and social media agency, Punch Communications. In much the same way as they function on Twitter, Facebook […]

Brands Should Manually Audit Their Backlink Profiles to Eliminate Web Spam, Says Punch Communications

LONDON, May 31, 2013 /PRNewswire/ — The recent Penguin 2.0 update has once again highlighted the importance for brands to have a full understanding of their backlink profiles and a detailed, manual audit is the best way to identify and eradicate spam-based links, advises integrated SEO, social media and PR agency Punch Communications. (Logo: http://photos.prnewswire.com/prnh/20130531/PH23602LOGO […]

Luxury Brands Should Perform Market Research to Ensure Their Brand Value Will Guide Them Through the Economic Storm, Advises Cint

STOCKHOLM, May 31, 2013 /PRNewswire/ — As luxury brands consider ways to reduce costs during the global economic downturn, it is essential they obtain feedback from their prospective customers to avoid devaluing their brand, advises Cint, the provider of tools for obtaining market intelligence. Many high-end brands are said to be 'recession proof,' as supported […]

Dealing with Google Algorithmic Updates Retroactively Results in Significant Periods of Poor Visibility, Says Punch Communications

LONDON, April 11, 2013 /PRNewswire/ —  Integrated social media, PR and SEO agency Punch Communications is advising search teams and webmasters to adopt a more forward-thinking approach by taking action prior to algorithm updates, in order to avoid weeks, or months, of poor positioning in organic search results. If a brand's website is penalised in organic […]

Brand Pages Need To Combine Words and Pictures in Facebook News Feed, Says Punch Communications

LONDON, March 8, 2013 /PRNewswire/ — The announcement that Facebook is to carry out a major redesign to its News Feed, including the increased value of images, will present greater opportunities to engage with their customers innovatively, says integrated PR, search and social media agency Punch Communications. (Logo:  http://photos.prnewswire.com/prnh/20130308/PH73941LOGO ) The overhaul, announced by Facebook CEO […]

Businesses Should Integrate SEO and Social Media Efforts to Improve Visibility in Facebook Graph Search, Recommends Punch Communications

LONDON, Feb. 8, 2013 /PRNewswire/ — Due to the strengthening relationship between Bing and Facebook, businesses should consider combining SEO and social media strategies to help improve overall visibility in Facebook Graph Search, recommends integrated SEO, social media and PR company Punch Communications. Whilst Google continues to be the global search market leader, brands' SEO agencies […]

Make 2013 the Year of In-Store Retail Growth by Tapping into POS Technology Innovations, Advises Synqera

ST. PETERSBURG, Russia, Feb. 1, 2013 /PRNewswire/ — Retailers need to embrace the opportunities that technology offers to thrive and reap rewards in 2013, according to innovative technology company Synqera, who have released their year ahead predictions. As the struggling climate makes retailers work harder than ever to maintain and increase sales, Synqera advises that […]

Analytics Are Key to Long-term Brand Activity on Google+ says Punch Communications

LONDON, Dec. 27, 2012 /PRNewswire/ — The introduction of analytics to Google+ pages and communities will be key in ensuring that brands continue to invest time and resource into the social network, according to integrated PR, search and social media agency Punch Communications. Many brands are now realising the value of Google+, not only as a […]

Prepare in Advance to Ensure Time at the Airport is Well Spent, Advises Send My Bag

LONDON, Nov. 13, 2012 /PRNewswire/ — A recent survey* found that the majority of UK air passengers aim to arrive at the airport more than three hours ahead of their flight. However, if travellers planned their airport visits in advance, they could save themselves a significant amount of time before and after check-in, advises Adam Ewart, […]

Brands Should Carefully Adhere to Terms & Conditions When Running Social Competitions and Incentives This Christmas, Warns Punch

LONDON, Nov. 9, 2012 /PRNewswire/ — Brands should carefully adhere to social networks' specific terms and conditions when running competitions and incentives pre-Christmas, according to integrated PR, search and social media agency Punch Communications. (Logo:  http://photos.prnewswire.com/prnh/20121109/PH09169LOGO ) A large number of brands run competitions on social networks in November and December in order to increase engagement […]

Businesses Need to Get Wise to Local and Mobile SEO Opportunities, Says Punch Communications

LONDON, Sept. 28, 2012 /PRNewswire/ — With continued growth in UK smartphone and tablet ownership, mobile search is becoming a hot topic for brand marketers, meaning businesses must develop local search and mobile SEO strategies and be more reactive to evolving SEO best practice, says integrated search, social media and PR agency, Punch Communications. Smartphones […]

Whilst Google Update Brings Diverse Domain Results, Businesses Still Have the Opportunity to Dominate First Page, Says Punch Communications

LONDON, Sept. 20, 2012 /PRNewswire/ — The most recent update to Google.com's algorithm, which reduces the instances of single domains dominating organic results, offers better prospects for more businesses to rank; however, with almost one in five searches now displaying just seven results, integrated SEO, PR and social media agency Punch Communications says brands should seize […]

Punch Communications Advises Brands to Capitalise on Google+ Vanity URLs as Soon as They Are Available

LONDON, Aug. 27, 2012 /PRNewswire/ — With the news that vanity URLs for Google+ accounts will be available imminently, integrated PR, search and social media agency Punch Communications is advising brand marketers to pay close attention to this development and swiftly take advantage of the significant value they will deliver. A number of brands and […]

Punch Communications Appoints Tyler Sox in Its Continued Integrated SEO Service Expansion

LONDON, July 6, 2012 — Integrated social media, PR and SEO agency Punch Communications has announced the appointment of account manager Tyler Sox. Bringing almost four years of experience within the search engine optimisation field with him, Tyler will help to drive a wide range of client accounts and develop Punch's integrated search service offering. […]