eNewsroom for: Performance Loyalty Group

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Performance Loyalty Group Company Profile

Performance Loyalty Group Inc. is a leading marketing technology company providing customized loyalty rewards, customer retention, prepaid maintenance and media tracking programs for the automotive industry. Media Trac's demonstrated approach transforms the knowledge and tools of customer loyalty and media management into programs tailored for your organization. Customer loyalty and acquisition programs are key components of any successful sales and marketing plan. Building and retaining your customer base through reward-based, value-driven loyalty programs is a powerful, cost-effective way to maximize your marketing investment. Having the ability to truly measure advertising effectiveness allows you to refine your media spend to ensure your dollars produce results. That's where MediaTrac™ comes in. Located in the San Francisco bay area with access to some of Silicon Valley's best talent, MediaTrac is uniquely qualified to support your technology and marketing needs. Our professional staff of system engineers, loyalty strategists, customer support analysts, graphic designers, and marketing experts is dedicated to designing and supporting solutions tailored to your specific business needs. Our expertise and proven technologies for frequency and relationship marketing programs are sought after by some of the most respected retail businesses in North America. We've designed and implemented over 400 individual custom loyalty and media management systems.

News from Performance Loyalty Group:

Study Reveals that Dealer-Branded Prepaid Maintenance Programs Boost Customer Retention and Service Up-sell

SAN RAMON, Calif., June 10, 2013 /PRNewswire/ — Dealer-branded prepaid maintenance (PPM) programs that are 100 percent funded by customers are boosting service revenue by 15 percent and customer retention to 60 percent (and even higher). These findings and other auto dealer reports are featured in a new white paper from Performance Loyalty Group. (Logo: http://photos.prnewswire.com/prnh/20130610/PH28965LOGO […]