Datalogix Company Profile
For us, it’s all about the data
We got our start in the offline, transactional-data world. So we know better than anyone the power this information has in delivering meaningful results for marketers: the ability to target, to measure, and to optimize performance.
As a company, we made it our mission to leverage the power of purchase-based audience targeting to drive measurable online and offline sales. As a result, we’re able to bring real targeting and accountability into the digital space like never before.
Our data includes almost every U.S. household and more than $1 trillion in consumer transactions. Nobody is better positioned to deliver the right message to the right audience across channels.
Real Audiences. Real Results.
News from Datalogix:
Datalogix Closes $45 Million Financing to Support Growth in Data-Driven Marketing
WESTMINSTER, Colo., May 28, 2014 /PRNewswire/ — Datalogix, the company connecting online ads to in-store sales, today announced that it had closed a $45 million round of equity financing led by Wellington Management Company, LLP, a global asset management firm with nearly $870 billion under management. Existing investor Institutional Venture Partners (IVP) joined the round, investing […]
Jim Breyer to Join Datalogix Board of Directors
Fortune's Pick As "Smartest Investor in Technology" to Advise Leading Data Platform WESTMINSTER, Colo., April 7, 2014 /PRNewswire/ — Datalogix, the company connecting online ads to offline sales, today announced that Breyer Capital, a global high-impact equity investor, has made a significant investment in the Company and that Jim Breyer will join its Board of Directors. […]
Datalogix Expands Twitter Partnership to Help Brands Reach In-House Customer File Across All Channels
Using Email/Postal Data, Marketers Can Reach Existing Customers, Build Similar Audiences Using Display, Video, Mobile, and Social WESTMINSTER, Colo., Jan. 14, 2014 /PRNewswire/ — Datalogix, the data-driven marketing company connecting digital advertising to offline sales, today announced that brands can reach current or potential customers on Twitter through an anonymized match of offline postal address, […]
Datalogix Appoints Steven Wolfe Pereira as Chief Marketing Officer
Former Starcom MediaVest Group Executive Strengthens Management Team with Deep Advertising, Media, and Technology Experience WESTMINSTER, Colo., Nov. 25, 2013 /PRNewswire/ — Datalogix, the big data company connecting digital advertising to offline sales, today announced that it has named former Starcom MediaVest Group executive Steven Wolfe Pereira as Chief Marketing Officer (CMO) for the company. (Photo: http://photos.prnewswire.com/prnh/20131125/PH23292-a) […]
Datalogix Expands Mobile Partnerships to Now Reach More than 90% of U.S. Online Households Across Mobile and Desktop
Datalogix Enables 1:1 Cross-Screen Reach Across Mobile, Social, Video, Display WESTMINSTER, Colo., Nov. 19, 2013 /PRNewswire/ — Datalogix, the big data company connecting digital advertising to offline sales, today announced that the company has expanded its mobile partnerships to give brands the ability to reach more than 90% of U.S. online households on their mobile […]
Datalogix Expands Colorado Headquarters to Accommodate Company's Rapid Growth
20K Sq. Foot Expansion and Renovation Includes New Cafe, Collaborative Workspaces, Workout Room with Free Fitness Classes WESTMINSTER, Colo., Oct. 22, 2013 /PRNewswire/ — Datalogix, the big data company connecting digital advertising to offline sales, today announced a 20,000 square-foot expansion and renovation of its Westminster, Colorado headquarters, as the company adds employees and space […]
Datalogix Opens Office in Chicago's Merchandise Mart to Support 3X Growth In Consumer Products Business
Google, Yahoo!, and Gannett Execs Join Datalogix Chicago Team WESTMINSTER, Colo., Sept. 9, 2013 /PRNewswire/ — Datalogix, the big data company connecting digital advertising to offline sales, today announced the opening of its Chicago office to support the strong growth of its consumer products business, which has tripled in size over the last year. Datalogix announced […]
Datalogix Hires Auto Sales Veteran Stephen Dooley as VP of Automotive Client Partnerships
WESTMINSTER, Colo., July 2, 2013 /PRNewswire/ — Datalogix, the leading big data platform for the digital era, today announced that it has hired Stephen Dooley, a longtime automotive industry sales leader, as Vice President of Client Partnerships for DLX Auto. Dooley brings deep sales relationships with major automakers and dealers through past positions with OutdoorHub, […]
