Press Release
Save 'John From Cincinnati' Campaign Makes Multiple Appeals
to HBO
Campaign to Run Ad Calling for HBO to Continue with Second
Season of Innovative Series
SPRING LAKE, N.J., Sept. 24, 2007 -- Thousands of HBO
viewers who met over the Internet are united with a single
mission: to convince HBO to put a new season of "John From
Cincinnati" on the air. Now they're taking out a full-page
ad in The Hollywood Reporter to make sure HBO hears their
message.
The pricey ad (the funds were collected in only eight days)
is just the latest volley in an effort coordinated by
members of SaveJFC.net that includes petition drives, two
different postcard campaigns, homemade video appeals, teddy
bears and honeycombs (references from the series), and
countless phone calls, emails, and letters sent to HBO
executives.
"The show hooked me from the beginning with its offbeat
dialogue, brilliant performances, and breathtaking surfing
footage," said Brian Lowery. Martin Bradburn said: "Once in
a great while a show comes to television that breaks the
mold and expands the genre into uncharted territory. [It] is
a radiant tapestry of the human condition with all its hopes
and failings."
"John From Cincinnati" faced a number of obstacles. It
premiered immediately after the controversial series finale
of the Sopranos, and it was a summertime series, when there
are fewer viewers.
The groundbreaking show took a while to catch on. As Joe
Neff put it: "At the end of Season 1, I was amazed at my
deep emotional investment in the characters." SaveJFC.net
believes there are enough viewers to justify the show's
return and another season would build an even stronger
viewer base. "I never watched the premiere, but caught it on
a subsequent night, which many people do. Between that and
TiVo, the actual viewership of the final episode must equal
that of The Sopranos' first season average. And look what
happened with The Sopranos," said Trishah Woolley,
SaveJFC.net administrator.
It is the group's hope that the advertisement in The
Hollywood Reporter will demonstrate to HBO that the viewers
are committed to a new season of "John."
"Most other TV programs are mind-numbing during or after
their first airing. I get more out of each viewing of an
episode," said Cindy Cheatham. And, Dorothy Tarka, said,
"I'd find myself thinking about the show and its
implications long after each episode aired. I want to see
how the storylines develop, to see how the character
transformations evolve and the importance of community is
reinforced. Simply put, I want more of the best television
ever."
Website: http://www.SaveJFC.net
Media contacts:
Ms. Todd Bieri, Little Rock, AK, 501-374-1213
Martha McClary, Concho, AZ, 928-337-2640
Lisa Ferro, Phoenix AZ, 602-317-6853
Jillian Brownlee, San Diego, CA, 201-956-7573
Tom Brigante, Easton, CT, 203-650-5380
Tammy Lewis, Murray, KY, 270-761-6490
Charla Pannell, Covington, LA, 985-718-8926
Brian Lowery, Henderson, NV, 702-951-9586
Veronica & Michael O'Connor, Jackson, NJ, 732-928-7845
Alexander Feldman, New York, 516-384-1761
Jennifer Lindner, NYC, 612-423-3614
Alexander Feldman, NYC, 516-384-1761
Joe Neff, Columbus, Ohio, 614-397-7959
Dorothy Tarka, Collegeville, PA, 610-420-5137
Martin Bradburn, Greenwich, RI, 401-392-0463
Cindy Cheatham, Culpeper, VA 22701, 540-825-9157/757-481-6980
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