Press Release
CallingID Introduces 'Safety Seal' Multi-Level Protection
Against Internet Fraud
Software Includes Automatic Compliance with FFIEC
Authentication Guidelines and FDIC Recommendations to
Protect Financial Services Companies, Web Site Owners and
Their Visitors from All Types of Fraudulent Internet
Activities
NEW HAVEN, Conn., Oct. 24, 2005 -- CallingID today announced
a totally effective, multi-level solution, "Safety Seal,"
that fully protects both the web site and the end user from
all known Internet fraud, but doesn't require changing login
procedures.
The new guidance issued last week by the Federal Financial
Institutions Examination Council (FFIEC) and the
recommendations published June 2005 by the Federal Deposit
Insurance Corporation (FDIC) require strong authentication
when a customer logs into his bank account over the
Internet. CallingID Safety Seal protects users from every
known form of Internet fraud, including phishing, pharming,
spyware, malicious proxies, trojans and key loggers.
CallingID for the Internet, the PC download that facilitates
Safety Seal authentication, provides authentication of every
web site visited. Fifty-two CallingID verification checks
are run behind the scenes to confirm when a website is
actually the site one thinks it is. CallingID displays the
owner of the site and its location and verifies that it is a
real organization conducting business in a known physical
location. There is no learning curve and it is easy to
implement for the large enterprise, eCommerce websites as
well as the consumer. Users can download CallingID for the
Internet for free from
http://www.callingid.com/download.aspx. Installation is
quick and simple.
While the threats of Internet fraud have become major issues
for eCommerce and online banking, the more costly problem is
a sizeable number of reluctant consumers who will not
conduct online transactions, online banking, or enter
personal information on a website because they don't know
how to verify the sites' legitimacy.
One study found that almost 60% of U.S. households were
extremely concerned about banking online. Other recent
research shows the first decline in five years of U.S.
households that believe Internet-based transactions are
secure.
CallingID solves these problems by providing a new service
for sites registered as "CallingID Safety Seal Verified"
which fully protects the site's users when they login to
their web account.
The CallingID technology is a far more secure solution than
others since it provides three layers of protection: mutual
authentication, full protection against phishing and full
protection to bypass spyware.
CallingID for the Internet Provides Mutual Authentication
Usually, when a user tries to login to a web site he
provides his login parameters so that the site can
authenticate him. CallingID for the Internet enables the
user to authenticate the site he visits and to verify that
this is really the site he wants to provide his personal
information to. The authentication of the site for the user
is done by displaying the owner of the site and its
location, verifying that it is a real organization
conducting business in a known physical location and
executing 52 verification tests to eliminate potential
fraud.
Safety Seal Basic Protects Users from Submitting Login
Parameters to Any Fraud Sites
This solution detects incidents where personal or
confidential data users are about to send might reach a site
other than the protected site they had intended sending data
to. An immediate alert automatically calls users' attention
to prevent such action.
Safety Seal Pro Protects Users' Desktop from Trojans and
Spyware When They Login
With this solution, CallingID encrypts the key sequence when
users type their password and prevents trojans or spyware
from detecting the password typed. The spyware is given a
misleading password while the real password is securely
transferred to the server.
"The critical need for a comprehensive anti-phishing and
anti-spyware solution has become a major concern for banks
and eCommerce providers," said Yoram Nissenboim, CallingID's
CEO. "Millions of users are being lured by Internet scammers
to access bogus websites, and submit their personal
confidential details. Customers need to feel confident that
they have the best protection against identity and money
theft, and CallingID provides the level of confidence and
security that clients seek while preserving their login
process."
About CallingID
CallingID provides solutions that encourage usage of the
Internet for business, helping customers avoid Internet
fraud (phishing, pharming, spyware and trojans) focusing on
online banking, eCommerce and corporate sites as well as
individual Internet users. CallingID's offices are located
in New Haven, Connecticut and the R&D team is based in
Haifa, Israel.
Contacts:
Miri Arie
CallingID
Tel: 203-244-4043
e-mail: miri@callingid.com
Web site: http://www.callingid.com
Andrew Lavin
A. Lavin Communications
Tel: 212-290-9540
andrewlavin@alavin.com
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