Press Release

Cable Advertising Has Changed Its Name to Frontier Oil and Gas LTD

HOUSTON, Aug. 5, 2004 -- Cable Advertising has changed its name to Frontier Oil and Gas LTD. (Pink Sheets: FOGL) and has signed an agreement entering into a joint venture with Fowler Oil & Gas.

Frontier Oil and Gas LTD intends to become a worldwide company specializing in the extraction and production of oil and gas in partnership with Fowler Oil & Gas through both owned and leased properties within the Cook Inlet oil basin of Alaska.

Fowler Oil & Gas is looking to develop both oil and natural gas reserves located in the Cook Inlet oil basin in Alaska. Current Oil Reserve is an unproven reserve with an estimated 2 billion barrels. Current Gas Reserve is a fully documented reserve with an estimated 1.9 trillion cubic feet.

The oil reserve is below 40,000 feet but is accessible via a geological ěchimneyî formation known as a ěPinnacle Reefî that is located directly underneath current property. The gas reserve is the newly discovered Tyonek Field that produces coal bed methane natural gas at depths of 1-3,000 feet.

Forward-looking statements in this release are made pursuant to the "safe harbor" provisions of the Private Securities Litigation reform Act of 1995.

Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, but not limited to, continued acceptance of the company's products and services, competition, new products and technological changes, as well as any and all "other risks" associated with business.

For more information please contact:

Robert Needham
Frontier Oil and Gas
11757 Katy Freeway
Suite 1300
Houston, Texas 77079
281.854.2374
frontieroil@mail.com

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