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Press ReleaseDomain Name Investors Can Track Their Portfolio Market Value in Real TimeZetetic Unveils Advanced Appraisal Service Using Stock Market-Like ApproachBOULDER, Colo., July 9, 2004 -- As domain name registrations hit an all-time high, Zetetic (http://www.zetetic.com) releases Portfolio Tracker, the only domain name portfolio value tracking service in the world, enabling domain name investors and speculators to always know the most current market-based pricing of their domain names enabling a higher return on their investment. Current market alternatives provide one-time "appraisals" that give domain name owners a snapshot of what their domain name is worth on the specific day of the appraisal. Domain name values fluctuate and an appraisal may not be an accurate assessment the following month, rendering the appraisal of little value. In addition, many appraisers do not provide clear explanations for the collection and calculation of their prices, often relying on old data, small samples, internal data sources, subjective appraisers and inaccurate assumptions "We've taken a solid research approach, with a stock-market twist, to give domain name investors the ability to track how market fluctuations impact the value of their domain names in a timely manner," said Zetetic founder Keith Pieper. "Portfolio Tracker is an effective tool when negotiating the sale price of a domain name - you'll always know the statistically acceptable range your domain name is worth based on the most recent market data." The development of Portfolio Tracker is a result of eight months of ongoing research in the secondary domain name market where Zetetic has developed a scientific collection and analysis methodology for tracking domain name sales transactions. Zetetic collects a sample of domain name sales transactions every 30 days, analyzes 25 data points on each domain name and refines their statistical pricing model. The current sample period for May 2004 resulted in 400 sales transactions. To utilize the service, domain name investors and speculators anywhere in the world simply open their account at Zetetic, providing a list of their domain names. Zetetic analysts research and classify each domain name. An initial portfolio report is provided with each domain name value and an aggregate portfolio value with accompanying metrics. As Zetetic collects new market data each month, the model is refined to reflect market fluctuations and update portfolio prices, providing a new report to the client. The service is priced based on portfolio size and provided as an annual subscription. Portfolio owners can track domain names they own or other names they would like to monitor. Details and a free sample report are available at http://portfoliotracker.zetetic.com A free monthly Tip Sheet email covering trends and statistics in the secondary domain name after market is available at http://tipsheet.zetetic.com or visit http://www.zetetic.com for details on any of their products or services. For more information contact Keith Pieper below or visit the online press kit at http://www.zetetic.com/about-zetetic/domain-name-news/media-kit.html Contact: Keith Pieper Zetetic 5121 Williams Fork Trl Suite 205 Boulder, CO 80301 1-877-ZETETIC press@zetetic.com |
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