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Press ReleaseYM Magazine and JournalTEK Team Up To Offer More Software For Girls This FallGruner & Jahr's YM Magazine and JournalTEK, Inc. announce the launch of YM Diary(TM), CD-ROM diary and scrap-booking softwareBALTIMORE, Oct. 23, 2003 -- JournalTEK, Inc. a software development company based out of Baltimore, MD and YM Magazine a division of Gruner & Jahr Publishing announced today that YM Diary(TM) is shipping to stores this fall. YM Diary(TM) is the most advanced journaling software on the market today developed specifically for girls and complete with all the popular features of today's most powerful word processors and database technology allowing users to insert digital pictures, audio and video along with their journal entries to make every record a unique memory and inject digital life to your traditional diary. The software is programmed for both the MAC(R) and Windows(R) operating systems and is loaded with features such as; password protection, a photo album, key word search, a full blown word processor with 100's of ways to customize your diary entries and special theme tabs that allow you to sort your thoughts into categories such as Relationships, Family, School, Dreams, etc. While recording in your diary you can also "direct link" to the online community at YM.Com and take Quizzes and read Horoscopes online! "The proven success of the YM brand combined with the age old cherished concept of journaling and scrapbook keeping and united with this new groundbreaking technology offers something very unique and exciting for young women," said Judith Losoya, Founder of JournalTEK, Inc. "We are extremely pleased to work with JournalTEK," said Lisa Kolodny of Gruner & Jahr. "What a great concept... It's great to make a contribution to the girls software market." YM Diary is one of two software titles released under the market leading YM brand. In an effort to compliment a market filled with boys gaming software YM and their software development licensees will be introducing two titles this fall, YM Diary(TM) and YM Makeover(TM). "In every store there are aisles and aisles of boys software and hardly any offerings for young women, while at the same time parents and girls are crying out for more software... we wanted to respond to this need and were pleased to see that YM shared in this vision," says Keith Losoya, CEO of JournalTEK, Inc. YM Magazine YM's authentic teen voice resonates with millions of girls each month. Readers turn to YM as their ultimate sourcebook, and that strong connection makes YM a powerful teen brand that girls identify with and seek out. Through innovative YM licensing, the YM brand is firmly integrated into girls' lives. From television to merchandise to books to mobile technology and more, the YM brand is a prominent icon in the teen marketplace. JournalTEK, Inc. JournalTEK was established to develop and market state of the art products that enable users to create a written and digital media database of their life experiences. Beyond the concept the founders of JournalTEK envisioned a software source code that could be rapidly reconfigured to produce not one or two, but numerous customized products for both large and niche markets. JournalTEK has combined the age-old concept of journaling and scrapbook keeping with the latest in today's digital and database technology. In 2001 JournalTEK developed the initial prototypes for acceptance testing and presented them to large samplings of the product target market groups. The response to these beta versions was overwhelming and confirmed their mission to create the next generation of automated journaling products. Contact: Keith Losoya 443-838-1826 keith@journaltek.com Margo Donohue 212-499-1627 mdonohue@gjusa.com |
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