 |
 |
 |
 |
 |
 |
 |
 |
Press ReleasePaperDoll Cosmetics Launches Initial Product LineCalifornia-based firm seeks to inspire, embolden womenSARATOGA, CA - Nov. 12, 2002 -- PaperDoll Cosmetics, a producer of high-quality beauty products and self-esteem for women of all ages, today unveiled its debut line of women's glamour products. PaperDoll Lip Lustre offers a variety of color options, each based on a different "personality" designed to reflect the private moods and secret feelings of women everywhere. By projecting this panorama of inner desires, PaperDoll Lip Lustre offers unique insights into the female psyche and emboldens women looking to liberate their alter egos. The personalities all emanate from Moni, the company's virtual "spokes-doll" and most visible public persona. An imaginary globe-trotting, jet-setting debutante who is the object of every man's desire, Moni expresses these varied personalities and serves as a role model for women everywhere -- the ultimate "PaperDoll." Colors for Every Personality The first six colors in the PaperDoll Lip Lustre palette illustrate the wide range and appeal of the personalities: -- Solitaire: A sheer gloss with sparkling accents, designed to highlight the luminous beauty of the woman inside. -- Trophy Bride: A pretty frosted pale pink that conveys a sense of innocence while suggesting the smoldering fire within. -- Buh-Bye: Hot, sheer and red, it leaves no doubt who is in charge...perfect for the woman who isn't afraid to call the shots. -- LA Woman: A beautiful golden-bronze the color of a deep Southern California tan, made for long days on the beach reclining under swaying palms. -- Renaissance Girl: A gorgeous violet that goes on sheer to offer just a hint of color, ideal for women who like to maintain an aura of mystery. -- Mrs. Robinson: The most powerful color in the PaperDoll collection, this red-hot burgundy sends an unmistakable message of strength, confidence and desire. For more information about the PaperDoll products and personalities, visit the PaperDoll web site at http://www.paperdollcosmetics.com. Pricing and Availability PaperDoll Lip Lustre retails for $13 and is available now online at http://www.paperdollcosmetics.com. PaperDoll products are also available to retailers and distributors interested in carrying the full product line. For pricing information, please contact PaperDoll at sales@paperdollcosmetics.com or call directly at 866.700.DOLL. Who is PaperDoll? Paper Doll Cosmetics is the brainchild of Angela Word, a long-time Silicon Valley veteran who felt there had to be more to life than long hours and bad commutes. Originally conceived as a whimsical escape from the pressures of the high-tech industry, PaperDoll quickly gained an enthusiastic following among Angela's friends, acquaintances and colleagues, turning a pastime into a virtual full-time vocation. To capitalize on the growing interest, Angela recruited a number of friends with unique marketing, design and business talents to help flesh out the PaperDoll concept. The result is what you see today: a powerful brand expressing positive ideals for women, encouraging them to explore their inner selves and liberate the personality within. Ultimately, that's what PaperDoll is all about: women. It's about dressing up, going out, showing off. It's about feeling attractive and desirable. It's about being uniquely and unapologetically female...a woman by any definition. About PaperDoll PaperDoll Cosmetics celebrates the different moods, personalities and attitudes that distinguish today's modern woman. It was founded on the belief that, deep down, every woman has a secret longing to break from tradition, to be different, to change personas and step outside themselves for an evening, a weekend, a lifetime. To learn more about PaperDoll Cosmetics, our products, our team, or to explore potential business opportunities, visit us on the web at http://www.paperdollcosmetics.com. Contact: Michelle Wagner Director, Business Development PaperDoll Cosmetics T: 408.358.2322 michelle@paperdollcosmetics.com |
 Subscribe and receive targeted press release announcements. Choose from several categories. Sign up today!  Media Searches Reference Tools Journalism Sites Public Relations PR Bookstore Organizations/Assns. Careers |