Tag Archives: question and answer

  1. How to Hold a Great Press Conference

    September 11 2012

    As I’ve already discussed on this blog, many press conferences are unwarranted. The truth is that many of you reading this right now have never hosted a press conference before. And there’s nothing wrong with that. Press conferences are not the backbone of public relations, and in most cases, there are far more effective and efficient means of communicating with the media and getting your message out….

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  2. How to Use Quora to Build Your Brand

    February 17 2011

    Ever had a tough question you just couldn’t find the answer to? The age of wondering is soon to be no more, and it’s all because of  a big little website called Quora. The website and service is quickly gaining steam as THE place to go when you just can’t find the answer to life’s deep (and usually, technical) mysteries. There may be some practical business uses for it, though, if you’re willing to give it a shot. But first, let’s learn a little about it….

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  3. When (Not) to Hold a Press Conference

    February 08 2010

    If television and the movies are to be believed, press conferences are the backbone of the public relations industry.  Every time a character in a movie makes good, he or she is often seen standing in front of microphones from the likes of the BBC and CNN while dodging rapid fire questions from reporters.  But the operative phrase there is “in the movies.” …

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